Digital Marketing Specialist

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ROLE AND RESPONSIBILITIES

We are looking for a passionate, Digital Marketing Manager responsible for strategic development, planning and execution of paid digital campaigns across Facebook, Instagram, YouTube, GDN, TikTok.

Passion for electronic music, an intuitive understanding of audience needs, and social media channels is a must, along with a desire to build experience and a career in digital marketing.

This role will be responsible for the digital campaigns’ performance and achievement of agreed KPIs in relation to business objectives and marketing priorities.

KEY RESPONSIBILITIES:

– Plan, manage and optimise digital paid campaigns on Facebook, Instagram, TikTok, Google Display Network and YouTube

– Develop strategies and campaigns for different steps of the user funnel: awareness, traffic and sales

– Monitor, measure and analyse marketing campaign performances to reach business KPIs

– A/B testing audiences, creatives, copy and strategies to achieve business objectives in the most cost-effective way

– Building cross-platform dashboards to monitor performances and presenting insights to the team weekly

– Being responsible for budget forecasting, planning and management

– Provide ongoing management and optimization of the campaigns with a heavy emphasis on tracking and reporting

– Analysing data to gain a better understanding of customer behaviour

PERSONAL AND PROFESSIONAL QUALIFICATIONS

– 3+ years of experience in digital marketing role

– Adobe Photoshop, InDesign, Premiere Pro skills

– Creative mindset to generate innovative ideas for the team

– Deep knowledge of leading electronic music genres and communities; ability to develop campaigns sensitive to the target audience

– Ability to work to tight deadlines

We value the importance of having a diverse, equal, and inclusive culture and work environment. Therefore, we highly encourage and support applications from all genders, backgrounds, ethnicities, and orientations.

Company Description

fabric is the UK’s leading electronic music business. Since opening in 1999, the team’s relentless focus on presenting high-quality music in a striking setting has made fabric one of the world’s most revered late-night music venues. fabric has 4 times been voted #1 Club in the World and has welcomed over 7 million patrons in the 20 years. In November 2001 fabric launched its eponymous record label, which now boasts some 246 releases and has sold over 3 million units, and in more recent years the business has expanded to a wider range of artist releases as well as events around the world – across four continents in 2019.

How to Apply:

Please include your CV with examples of your work in your application – and sed everything to flaminia@fabriclondon.com

Application Deadline:

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